Posts Tagged ‘ doula business marketing ’

What Exactly Am I Marketing, Anyway?

Mar 18th, 2010 | By | Category: Building Connections, Creating Structure, doula business tips, Marketing

When designing your website or marketing materials, what should you be focusing on? What does everyone want to know when looking for a new product or service?



Building Your Referral Network

Mar 13th, 2010 | By | Category: Building Connections, Creating Structure, Getting Organized, Marketing

Word-of-mouth advertising is one of the least expensive and most powerful methods of marketing you can do for your business. When it comes to something as intimate as attending a birth, women want to be able to feel safe and trust her team. If you are recommended by someone she already does business with or otherwise knows and trusts, you are more likely to gain her business than someone she finds on a directory or online through an internet search.