Posts Tagged ‘ elevator speech ’

What Do You Say After Your Cocktail Line?

Mar 17th, 2010 | By | Category: Building Connections, Creating Structure, Interviews, Selling Your Services, Starting Your Biz

So you’ve worked on your cocktail line and you have a great statement about what you do for your ideal client. How do you know your cocktail line is effective? When the response you receive is “Tell me more”? So, what will you say next?



Do You Have a Great Cocktail Line?

Dec 26th, 2008 | By | Category: Creating Structure, Marketing

So you’re at a cocktail party, and when meeting someone new you’re asked, “What do you do?” If you respond with “I’m a birth doula”, how many people respond with a blank look on their face? How long does it take for you to then explain what it is you do, and yet, the person still doesn’t quite get it?