Posts Tagged ‘ how to be a doula ’

Marketing in Small Ways Every Day

Jan 27th, 2010 | By Darlene MacAuley | Category: Creating Structure, Marketing, Starting Your Biz

Welcome back! I’m go glad you’ve come to visit again. Before you go and get some inspiration,I invite you to subscribe to my RSS feed or newsletter! Thanks for visiting again!One of my favorite marketing experts is Karin Witzig-Rozell, the Marketing Materials Maven. Karin really helped me overcome my overwhelm in the area of [...]



Should You Include Your Prices On Your Marketing Materials and Website?

Jan 26th, 2010 | By Darlene MacAuley | Category: Building Connections, Marketing, Selling Your Services, Setting Prices, Starting Your Biz, doula business tips

A question I hear often is, “Should I put my prices on my brochures and website?”
There are different opinions on this topic. I’ll offer you some practical information to consider, and you can choose what works best for you.



How To Get More Website Traffic

Jan 17th, 2010 | By Darlene MacAuley | Category: Marketing, Search Engine Optimization (SEO)

While browsing the AllDoulas forum this morning I came across a post pleading for site optimization help for her website. I thought I’d share my thoughts and experience/experiments from that post here with you today.



Tell Your Past, Present and Future Clients About The Birth Survey

Jan 15th, 2010 | By Darlene MacAuley | Category: Marketing, Resources

In an effort to provide a forum for women to provide much-needed consumer feedback about OB/Gyns, midwives, hospitals and birth center,the Coalition for Improving Maternity Services (CIMS) unveiled their national rollout of the Birth Survey, an online survey to collect information from women who have had a baby within the last three years.



Expanding Your Professional Network

Jan 14th, 2010 | By Darlene MacAuley | Category: Marketing, Resources, Starting Your Biz

The Team 100 is a list of 100 people with whom you have a professional relationship. These can be fellow colleagues in your field, other birth professionals, and any business owners who you would like to refer your clients to, and who could reciprocate the favor by sending clients your way.



5 Tips For A Great Doula Interview

Jan 13th, 2010 | By Darlene MacAuley | Category: Interviews, Marketing, Starting Your Biz, Values-Based Business, doula business tips

You don’t have to be a highly trained salesperson to do well in an interview. You should be well-prepared, have a professional presence, and most of all, you should be authentic and true to yourself.